Anyone who installs a charger wants to see profit as fast as possible. The quickest route there isn’t more charging power or a pricier installation — it’s a smarter revenue model. Three levers do the work: discounts, memberships and reservations.
Discounts attract volume immediately
By offering passers-by a sharp rate — with no e-MSP in between — you charge cheaper than the roaming apps and pull in extra sessions right away. More volume from day one is the fastest way to cover your fixed costs.
Memberships make your income recurring
A membership with a fixed monthly fee and a reduced kWh rate turns one-off customers into regulars. You get a predictable monthly income that keeps running, even in quiet weeks — exactly what makes an investment profitable quickly.
Reservations monetise your busiest hours
With reservations you sell your scarcity: customers pay in advance for a guaranteed slot at peak times, and your charger sits idle less. Extra revenue without extra hardware.
Proxilink brings the three together
The best part is that you don’t have to build these three levers separately. Proxilink is add-on software for your existing charger that combines discounts, memberships and reservations in one dashboard — with fully automatic invoicing. That takes you from an idle charger to recurring profit in the shortest possible time.